Change is all around us. If you thought the rise of social media was tumultuous for communicators and management teams, just wait a little bit. The walls are falling all around us. “Fire and brimstone coming down from the sky! Rivers and seas boiling! Forty years of darkness! Earthquakes, volcanoes! The dead rising from the […]
If you missed Sigur Ros on tour this month, boy did you miss out! In the last week this internationally famous rock band from Iceland headlined at Madison Square Garden and the Agganis Area, wowing crowds with their spectacular soundscapes; perfectly choreographed with energetic light shows and videos. Last night I had the privilege of […]
College students and grads, heed my post. Unless you want to spend an enormous amount of time getting rejected from jobs, interviews and yes, even (unpaid) internships, then read these tips and life lessons. What makes me qualified to advise you on your “unique” journey? I graduated cum laude from Marist College in 2010 with […]
As we push the clocks forward here in the States (most of us at least), thoughts turn to spring, and it can’t come soon enough in my book. With spring comes the annual tradition of spring cleaning. I’ve always approached spring cleaning as an opportunity to not just sweep out the cobwebs, but also to […]
Happy Grammar Day, everyone! Each semester, on the first class, I give my students some writing advice that we PR pros need to remember too: Keep it short and sweet. Whether you write for businesses or consumers, remember that they are busy and easily distracted. When in doubt, refer to the AP Stylebook, the closest […]
I’m tired of hearing that the press release is dead. Sure, it was a great meme in 2006 and it spawned great discussions about a social media release or the press release of the future, but those discussions are over and here’s the fact: press releases aren’t going anywhere. In reality, a release is just […]
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We’re easy targets, those of us in the PR field. It’s easy to say that we’re slimy, dumb and get in the way of good journalism. Over my PR career I’ve worked with my share of morons and liars. But not all of those were in PR, many were also in journalism. Many were also […]