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Media Relations Tips: Finding the Why

As a PR person I find it oddly refreshing to be pitched. It’s like the assignment Prof. Padwe gave us in journalism school to profile each other. You learn a lot when you hear your own life translated by someone else. Your own quotes come back sounding quite a bit different.

I recently received a pitch [...]

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Hello? Is this Thing On?

Like any small business we here at Fresh Ground watch our pennies pretty closely. While we believe that there are many fine services worth paying for, we also realize that, for the short term, we can get by without many others.

In the past I relied pretty heavily on the ProfNet emails. These are emails sent [...]

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Journalism: Profession or State of Mind

During a recent Journchat, Chris Anderson and I had a bit of a back and forth about the idea that journalism is a state of mind as much as it is a profession. “It is a profession. Sorry. 100%” he Tweeted. Yes, he agreed that everyone has the power to communicate, but, he believes, journalism [...]

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