In episode 6 of the Fresh Ground Podcast, Chuck Tanowitz talks with David Dahl, editor of the zoned editions of the Boston Globe.
Chuck and David discuss the Boston Globe’s “Your Town”, how the editorial process works, how community bloggers can participate, the impact of layoffs, the accelerating speed of change in the industry and who their competition is (and isn’t).
Some of the more interesting excerpts:
“[Our] model is to link to [other sites] and in most cases, those bloggers are delighted to get the attention and get the links in Boston.com.”
“[Boston’s] Universal Hub [website] is a really clever, energetic aggregation site and I think Adam [Gaffin] is doing a really good job… but is he a competitor? In this environment, it’s difficult to define somebody as a competitor when, in a lot of these cases, we’re all linking to one another.”
“Boston.com… is one of the most successful websites in the country, one of the top ten regional newspaper websites in the country [with] really quite a loyal following.”
“There are discussion groups. [Readers have the] ability to sign on and become a registered user on Boston.com and create your own blog. There’s a terrific mom site that has created its own community. There’s another terrific site called Raw that has created its own community of amateur photographers.”
About the Fresh Ground Podcast: Each week, we feature 10 minutes of insights from people driving change in today’s competitive business and media landscape. We talk about the evolving worlds of media, public relations, marketing and business, with a special focus on creating more social organizations.
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