Your conversation happens around you. It happens on the pages of the trade media, it happens on Twitter, it happens on Facebook and it happens among analysts. The influencers are everywhere and your job isn’t just to be in the conversation, but lead it.
Fresh Ground understands this. That’s why we begin every engagement by learning as much as we can about you, then diving in and asking “who are your influencers and where do they like to communicate?”
We then develop media, analyst and social programs designed to reach the people that matter with the messages that resonate. We use all the tools at our disposal, from creating blog posts, articles, graphics and video to developing stories that resonate with the broader media.
Fresh Ground is dedicated to becoming your partner, not just another outsourced vendor.
Today’s PR is about more than just media relations. It’s about creating content, listening to the conversations and communicating through social networks. It’s about brand awareness, driving traffic directly to your website and building valuation.
Fresh Ground can help you …